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Idea: get a new customer

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Abstract


#My Blog » Sale Comments Feed My Blog Five Rules

The Get A New Customer Course - A Guaranteed way to drive a FLOOD of new
customers into your business in 2011...

player.vimeo/video/20096567

The Coffee Boys Get A New Customer Course from John on Vimeo.
-
The Get A New Customer Course
* Eight modules presented in online video and text format - there are
two modules when you first log in and every three weeks we release
a new strategy for you to work with and DIRECTLY apply to your
business.
* The modules are based on the EXACT principles and techniques we
have used to build our own multi-million pound hospitality
businesses and that we use with our clients. Nothing is held back.
* New videos, interviews, case studies and techniques launched every
month in an effort to keep you abreast of all future developments.
* A step by step and proven guide to implementing these tactics in
YOUR business. This is about helping you to take ACTION - not just
learn some complex theories. We will move heaven and earth to help
you get lasting profitable results for your business.
* A one hour "one on one" strategy session with John Richardson to
determine exactly what direction you should take - this is normally
charged at £247 + VAT
* Webinars every month directly answering any questions you might be
having

So What Are These Eight Modules?
* Module One - Key Marketing Concepts - this isn't the same dry (and
outdated) theory you might have been taught years ago in a
classroom. These are the fundamental lessons you need to know
about before you consider spending a penny on any marketing
activity. These concepts are about really drilling into your
potential customers minds and then finding out exactly where they
hang out - and, most importantly of all, how to attract them to
your business.
* Module Two - PR. PR is the secret weapon I've used to transform my
own food and beverage businesses (which include sandwich bars,
restaurants, bars, fish and chip shops and coffee shops. If you
can grasp these concepts (and we make it VERY easy for you to do
so) you will create a business that is unstoppable and which will
utterly infuriate your competitors. This module alone (and in the
EXACT format we provide for you here) was originally priced at £295
+ VAT)
* Module Three - Sampling. Sampling is one of most underused methods
of getting new customers and yet, when applied properly using out
step by step process, can be devastatingly effective.
* Module Four - Advertising. We explode the myth that "advertising
doesn't work" and show you, with worked case studies and examples,
how to put together very inexpensive campaigns that can potentially
double your profits in a six to ten week period (as I once did with
my fish and chip shops for a total cost of £900)
* Module Five - Signage. The use of signage correctly within your
business is again one of these very cheap ways to drive new
customers through the door but is also a method that is generally
badly misunderstood. Your signage needs to be driven by sound
MARKETING PRINCIPLES not the desire of designers or signmakers to
produce something pretty.
* Module Six - Joint Ventures. This module explains how, very often
at no cost, you can attract huge quantities of new customers to
your business as well as building up potential new profit sources.
* Module Seven - Direct Marketing. This module helps to explain the
fundamental process that should underpin ALL your marketing
efforts. Here we describe how you can use leaflets, letters and
various other inexpensive techniques to produce incredibly
effective marketing campaigns. And you'll learn exactly how to
measure the effectiveness of these campaigns so you never waste
another marketing pound again.
* Module Eight - Bonus tactics. A huge range of extra sneaky (and not
so sneaky) tactics to help you drive new customers into your
business!

Important Stuff You Need To Know...
* TOTALLY RISK FREE - we have a 60 day "no questions asked" money
back guarantee. If you don't like the course or the information
for ANY reason then you can have all your money back. And we
guarantee not to ask you any difficult questions such as "Can you
prove to me that you've applied the information?".
* The Get A New Customer Course is a recurring billing product. You
will be charged £49.50 (+VAT) until you cancel.
* If you have ANY questions or queries simply shoot me an email at
John @ TheCoffeeBoys . Com

-

© 2010

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